Writing a book is one of the most revealing things a man can do. It forces you to sit with yourself, confront your insecurities, and commit to a process with no guaranteed payoff. For most men, that is exactly where the growth is, and it’s exactly where this conversation begins.
In this episode of the Men’s Therapy Podcast, Marc Azoulay sits down with Magnus Johnson. He’s a former Green Beret, founder of Mission 22, and author of The Men We Make. Magnus talks about what writing a book taught him about men’s mental health, healthy masculinity, emotional intelligence, and what it really means to raise a son today.
Magnus grew up in a van, was homeschooled on the road, and struggled with dyslexia and dysgraphia. Writing was never supposed to be his thing. But at 44, something shifted. He stopped caring what people thought and started writing anyway. The result is a novel told twice: the same story, two different outcomes. It explores how the small choices of the people around us shape the course of a life.
The conversation covers:
Writing a book, Magnus argues, forces a man out of strategy and into honesty. You can’t fake your way through 500 words a day for four months. You either show up or you don’t.
This episode is for men in their 20s to 50s who’re asking bigger questions about who they are and what kind of man they want to be. If you’ve ever wondered whether the effort you’re putting in is actually building something, this conversation will hit home.
The Men We Make is a novel told twice in the same book: the same protagonist, the same characters, two different outcomes, determined entirely by how much effort the people around him choose to give. The message is simple: you don’t have to be a psychologist to change someone’s life. Small actions, applied consistently, compound over time.
For Magnus, writing a book was less about the finished product and more about what the process demanded of him. This included showing up daily, absorbing rejection, and stripping away ego. He credits Steven Pressfield’s The War of Art as the turning point: fight resistance, fight distraction, and keep going. The growth is in the discipline, not the outcome.
Men are dying from loneliness. It’s through suicide, addiction, and what Magnus calls “death of despair.” A big part of the problem is that men are still running on an outdated model: stoicism and emotional suppression that once helped men survive hard environments but now quietly destroys them. Men’s therapy and emotional intelligence are not luxuries. They are corrections.
Magnus uses the term “renaissance man” deliberately. A modern man should be strong and emotionally present, physically capable, and intellectually curious. Healthy masculinity, in his view, is built on sacrificial love, consistency, and taking responsibility without needing the credit. He also believes rites of passage matter, men need real markers of growth, not just the passage of time.
Magnus frames how to develop empathy as a problem-solving skill, not a personality trait. When you stop thinking only about yourself, your aperture widens. You start to see more and make better decisions. The balance is staying curious about others without abandoning your own voice. Emotional intelligence in men is not about becoming someone else. It is about becoming more fully yourself.
Magnus treats fatherhood like a craft – something you work on, not just something you do. He teaches his 10-year-old son the reason behind the rules, the courage to face a bully, a love of books, and the discipline to tell the truth. His core parenting advice: “Appearing respectable is not the same as being respectable.” Character has to be built from the inside out.
You can find Magnus on LinkedIn. His book “The Men We Make” is available on Amazon. To support veteran mental health programs, visit Mission22.
And if this conversation is resonating, Men’s Therapy Online offers individual therapy, men’s group, and a free Slack community for men doing this work together.
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